Colours of the Year 2023 Chosen By Paint Brands
BEHR Colour of the Year 2023 - BLANK CANVAS
“White is the key to individual style simply because it’s so easy to change up. It’s really simple to bring in other colours, textures, patterns, and materials to individualize this colour. It’s the starting point building the rest of your decor elements and your colours, and it brings a peaceful, serene, harmonious mood into any space. It’s that perfect artistic colour for people to start expressing their creativity.”-Erika Woelfel, vice president of colour and creative services at BEHR
“Blank Canvas is very inspiring but also super attainable.It gives people the confidence that they can recreate something like this in a nice, easy, attainable way.”-Jodi Allen, global chief marketing officer at Behr
BENJAMIN MOORE Colour of the Year 2023 - RASPBERRY BLUSH
"Never a backdrop, Raspberry Blush is the definition of charismatic colour. This unapologetic shade of red orange had us thinking: bold, bolder, boldest."
- Helen Shaw, Marketing Director at Benjamin Moore UK
SHERWIN WILLIAMS Colour of the Year 2023 - REDEND POINT
"The color is a natural choice for those looking for a warm and joyful neutral in both interiors and exteriors."
PANTONE Colour of the Year 2023 - VIVA MAGENTA
“Pantone’s Colour of the Year, Viva Magenta 18-1750, vibrates with vim and vigour.
It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating colour whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.
This year’s Colour of the Year is powerful and empowering. It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement. PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a colour that is audacious, full of wit and inclusive of all.”
“In this age of technology, we look to draw inspiration from nature and what is real. PANTONE 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known.
Rooted in the primordial, PANTONE 18-1750 Viva Magenta reconnects us to original matter. Invoking the forces of nature, PANTONE 18-1750 Viva Magenta galvanizes our spirit, helping us to build our inner strength.”
-Leatrice Eiseman, Executive Director, Pantone Color Institute
DUTCH BOY Colour of the Year 2023 - RUSTIC GREIGE
"Each year, our colour strategists explore a range of global design influences to create the Dutch Boy® Trend Forecast. Our 2023 colour palettes reflect the best of what's new and what we need now: a sense of deep-rooted comfort."
Images via courtesy of Pinterest, Behr, Sherwin-Williams, Dutch Boy, Pantone, Benjamin Moore